European Parliament Library

Explicating corporate identity, guest editors, John M.T. Balmer, Shawn M. Powell and Wim Elving

Label
Explicating corporate identity, guest editors, John M.T. Balmer, Shawn M. Powell and Wim Elving
Language
eng
Index
no index present
Literary Form
non fiction
Main title
Explicating corporate identity
Medium
electronic resource
Nature of contents
dictionaries
Oclc number
536338572
Responsibility statement
guest editors, John M.T. Balmer, Shawn M. Powell and Wim Elving
Summary
This e-book marks the 10 year anniversary of a special issue on corporate identity, and the origins of some of its papers can be traced back to the 11th International Corporate Identity Group's (ICIG) Symposium which was held in Brighton, England in March 2008
Table Of Contents
Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Editorial; Ad hoc reviewers of 2008; LMX quality, supervisory communication and team-oriented commitment; Social disclosure rating system for assessing firms' CSR reports; Applications and implementations of new media in corporate communications; Strategic ambiguity in emergent coalitions: the triple bottom line; PR practitioners in international assignments; Prescribing versus describing: testing image restoration strategies in a crisis situation; Book review; Call for papers
Classification
Mapped to

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