European Parliament Library

The Red Queen retail race, an innovation pandemic in the era of digitization, edited by Richard Cuthbertson, Olli Aleksi Rusanen, Lauri Paavola.

This title considers: how innovation through technological change is transforming the service sector; how changing consumer needs and behaviours are forcing firms to alter operations; how firms need competitive strategies and new modes of implementation to respond to this changing landscape; and how public policy will need to adapt
Table Of Contents
cover -- titlepage -- copyright -- Foreword -- Acknowledgements -- Contents -- Notes on Contributors -- 1 The Red Queen Retail Race -- Introduction -- Digitalization is the new norm for the Red Queen Retail Race -- Three themes of this book -- Theme I. Changing competitive landscape -- Theme II. Customer behaviour in an omni-channel landscape -- Theme III. Organization structure and strategy implementation -- Intended benefits -- Outline of book chapters -- Introduction -- Changing competitive landscape -- Customer behaviour in an omni-channel landscape -- Organization structure and strategy implementation -- Conclusions -- References -- 2 The New Rules of the Red Queen Retail Race -- The importance of resources -- Terminology and definitions -- Economies of scale and scope -- Ex ante and ex post value -- Retail chains and multi-/omni-channel retailing -- Resource management process -- Self-service stores -- Volume-driving resources and the declining unit value problem -- Resource management process in the retail sector -- Comparative longitudinal multiple case analysis -- Strategic assets, store investments, and emerging value -- Kmart and Walmart (United States) -- Sainsbury's and Tesco (United Kingdom) -- S Group and Lidl (Finland) -- The declining value of volume-driving resources -- The gap between strategic assets and emerging value drivers -- The search for growth in the Red Queen Retail Race -- References -- 3 New Business Models and the Transformation of Retailing -- Introduction -- Overview of platforms and platform logic -- Retailing in the twenty-first century -- Research on multi-sided digital platforms and marketplaces -- A dominant business model -- Platforms in retailing -- -- Transformation in the retail business model -- Learnings for research and theory -- Lessons for practitioners -- Learnings for public policy
Literary Form
non fiction
Also issued in print: 2023
Physical Description
1 online resource (225 pages)
Specific Material Designation
Form Of Item

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